Debbie Weil says in her Change This manifesto (which is available for free download until 25th January 2005 here) -
"As compelling as your blog may be, if you don't keep it fresh, your audience is going to lose interest. Update your blog several times a month at a minimum. Better yet, try to add to your blog weekly so your audience will know it hasn't been abandoned. And don't try to write an opus. A short entry is fine." (page 9 of 41)
Don't try to write an opus. A short entry is fine........sorry guys! : )
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